Dubai, November 2025 – Shangri-La Dubai announces the appointment of Denis Glibic as the new Director of Sales and Marketing. With over 15 years of international experience spanning Europe, the Middle East, and Africa, Denis brings extensive expertise in commercial strategy, hotel launches, and brand positioning.
Most recently, he served as Director of Sales and Marketing at Hyatt Regency Nairobi Westlands, where he successfully launched the property and established it as a leader in the upper upscale market segment. His career also includes senior leadership roles with Hyatt Hotels Corporation, Jumeirah Group, and Radisson Hotel Group, where he consistently delivered strong revenue growth and market share expansion across different regions.
Denis’ impressive background and dynamic leadership style will further strengthen Shangri-La Dubai’s position as one of the city’s most distinguished luxury hotels. Perfectly located on Sheikh Zayed Road with breathtaking views of Downtown Dubai and Burj Khalifa, the property continues to serve as a vibrant hub for business, leisure, and experiential activations.
Over the years, Shangri-La Dubai has become synonymous with meaningful experiences, from the annual Taste of Shangri-La campaign, celebrating the hotel’s acclaimed dining destinations, to exclusive culinary collaborations such as the recent 8-Hands Dinner featuring renowned international chefs.
In his new role at Shangri-La Dubai, Denis will lead the hotel’s commercial strategy and oversee all sales and marketing initiatives aimed at strengthening market positioning, driving revenue growth, and enhancing the overall guest experience. Known for his strategic mindset, collaborative leadership, and deep understanding of global hospitality markets, Denis’s appointment reinforces Shangri-La Dubai’s ongoing commitment to excellence and innovation in luxury hospitality.
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