{"id":119606,"date":"2025-10-28T19:31:35","date_gmt":"2025-10-28T16:31:35","guid":{"rendered":"https:\/\/syyaha.com\/?p=119606"},"modified":"2025-10-28T19:31:35","modified_gmt":"2025-10-28T16:31:35","slug":"dar-tantora-the-house-hotel-partners-with-italian-jewellery-house-eera","status":"publish","type":"post","link":"https:\/\/syyaha.com\/en\/dar-tantora-the-house-hotel-partners-with-italian-jewellery-house-eera\/","title":{"rendered":"DAR TANTORA THE HOUSE HOTEL PARTNERS WITH ITALIAN JEWELLERY HOUSE E\u00c9RA"},"content":{"rendered":"<p><strong><u>AlUla, Saudi Arabia, October 27, 2025<\/u><\/strong> \u2013 Kerten Hospitality is proud to announce a first-of-its-kind collaboration with contemporary Italian jewellery brand\u00a0<strong>E\u00c9RA<\/strong>, unveiling an exclusive capsule collection at\u00a0<strong>Dar Tantora The House Hotel<\/strong>\u00a0in AlUla. This marks E\u00c9RA\u2019s debut partnership in Saudi Arabia and its first capsule collection in the Middle East.<\/p>\n<p>E\u00c9RA is renowned for its bold contemporary aesthetic, rooted in traditional Italian craftsmanship. Inspired by utilitarian snap hooks discovered in Tokyo, their pieces merge functionality with high design, creating\u00a0modern heirlooms\u00a0that embody strength, individuality, and timeless style. For this collection, their iconic jewellery designs have been reimagined in\u00a0warm desert hues and sandy tones, inspired by AlUla\u2019s dramatic landscapes. Displayed throughout Dar Tantora The House Hotel, the collection will transform guest spaces into immersive showcases where modern design and heritage meet. Guests can explore the pieces in-room and purchase directly via a QR code linked to E\u00c9RA\u2019s webshop, blending digital convenience with cultural discovery.<\/p>\n<p>Set against the backdrop of AlUla\u2019s Old Town, Dar Tantora The House Hotel has become a globally recognised heritage destination. This collaboration reflects Kerten Hospitality\u2019s commitment to\u00a0unique brand partnerships\u00a0that elevate guest experiences and connect global creativity with local culture. As a property that celebrates Saudi heritage while welcoming international perspectives, Dar Tantora The House Hotel provides the perfect setting for E\u00c9RA\u2019s first Middle East showcase. The project also reinforces AlUla\u2019s position as a destination where art, craftmanship and heritage come together, helping to preserve and showcase the region\u2019s cultural legacy while fostering creative exchange.<\/p>\n<p>\u201cAt Kerten Hospitality, partnerships are central to our vision of creating destinations that are more than hotels &#8211; they are cultural ecosystems,\u201d\u00a0said Giacomo Nicolodi, Group Marketing &amp; Communications Director of Kerten Hospitality,\u00a0\u201cOur collaboration with E\u00c9RA is a celebration of craftsmanship, heritage, and innovation, highlighting not only the artistry of Italian design, but also showcasing the unique beauty of AlUla. It is the perfect fusion of cultures and creativity that invites guests to experience the richness of both worlds, and we are proud to host their first Middle East capsule collection in AlUla.\u201d<\/p>\n<p>E\u00c9RA Co-ounder, Chiara Capitani, added: \u201cOur first stay in AlUla felt like stepping into the world we envisioned for this collection.\u201d<\/p>\n<p>\u201cThe timeless beauty of Dar Tantora The House Hotel, its natural palette and sense of heritage, perfectly echo E\u00c9RA\u2019s values: bold design rooted in enduring craftsmanship\u201d added Romy Blanga, Co-founder of E\u00c9RA.<\/p>\n<p>&nbsp;<\/p>\n<p>The unveiling of the\u00a0<strong>E\u00c9RA x Dar Tantora The House Hotel<\/strong>\u00a0collection will take place on\u00a0<strong>23rd October 2025<\/strong>, offering guests and visitors an exclusive opportunity to experience Italian design reinterpreted through the lens of AlUla\u2019s heritage and landscape.<\/p>\n<p>For more information, please visit:\u00a0<a href=\"https:\/\/eera.com\" target=\"_blank\" rel=\"noopener\">https:\/\/eera.com<\/a> and <a href=\"http:\/\/www.dartantora.co\" target=\"_blank\" rel=\"noopener\">www.dartantora.co<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>AlUla, Saudi Arabia, October 27, 2025 \u2013 Kerten Hospitality is proud to announce a first-of-its-kind collaboration with contemporary Italian jewellery brand\u00a0E\u00c9RA, unveiling an exclusive capsule collection at\u00a0Dar Tantora The House Hotel\u00a0in AlUla. This marks E\u00c9RA\u2019s debut partnership in Saudi Arabia and its first capsule collection in the Middle East. E\u00c9RA is renowned for its bold [&hellip;]<\/p>","protected":false},"author":5,"featured_media":119621,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_social_meta":[],"jnews_override_counter":[],"footnotes":""},"categories":[9],"tags":[],"language":[],"class_list":["post-119606","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-hotels-resorts"],"acf":[],"_links":{"self":[{"href":"https:\/\/syyaha.com\/en\/wp-json\/wp\/v2\/posts\/119606","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/syyaha.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/syyaha.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/syyaha.com\/en\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/syyaha.com\/en\/wp-json\/wp\/v2\/comments?post=119606"}],"version-history":[{"count":2,"href":"https:\/\/syyaha.com\/en\/wp-json\/wp\/v2\/posts\/119606\/revisions"}],"predecessor-version":[{"id":119623,"href":"https:\/\/syyaha.com\/en\/wp-json\/wp\/v2\/posts\/119606\/revisions\/119623"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/syyaha.com\/en\/wp-json\/wp\/v2\/media\/119621"}],"wp:attachment":[{"href":"https:\/\/syyaha.com\/en\/wp-json\/wp\/v2\/media?parent=119606"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/syyaha.com\/en\/wp-json\/wp\/v2\/categories?post=119606"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/syyaha.com\/en\/wp-json\/wp\/v2\/tags?post=119606"},{"taxonomy":"language","embeddable":true,"href":"https:\/\/syyaha.com\/en\/wp-json\/wp\/v2\/language?post=119606"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}