Samsung offers an innovative and interactive experience for its users in the Kingdom of Saudi Arabia

Riyadh, Saudi Arabia – Feb. 5, 2025 – Samsung Electronics Saudi introduced an interactive platform in the Kingdom through its mall activations that are scheduled to take place in both Panorama Mall in Riyadh and Red Sea mall in Jeddah. The activations took place on the 22^nd of January’25 and will last till the 22^nd of February’25.

The mall activations include a live representation for the features of the new Galaxy S25 series, as it allows the users in Saudi Arabia to try the three categories of the AI supported flagship devices, namely: Galaxy S25 Ultra, Galaxy S25 Plus and Galaxy S25.

The interactive mall activations come as part of the celebration of the global Galaxy Unpacked event, through which Samsung Electronics announced the launch of the new Galaxy S25 series phone range and its vision to reshape the way users interact with their phones and surroundings by providing an advanced and unique experience.

The company has succeeded in providing a virtual simulation of daily moments and tasks and the intervention of the AI techniques and digital solutions to enhance the daily experience and improve the users’ quality of life. The Galaxy S25 series was launched with a remarkable development in Galaxy AI technologies, with the aim of enhancing interaction with devices.

The new series is a leap towards achieving an integrated operating system with artificial intelligence to manage our daily lives using technology, from the moment you wake up in the morning, to busy working hours, all the way to capturing memories.

Start your morning with Galaxy AI

The series relies on advanced artificial intelligence technologies to turn ordinary tasks into an exceptional experience, as the flagship devices of the Galaxy S25 series include the “Now Bar” feature to display information and notifications for easy and direct access to the daily activities. It also includes music notifications or modes and actions on the lock screen and more. In addition, the “Now” feed feature provides a personalized daily summary of specific content that is updated throughout the day to help organize time.

Organize tasks easily with Galaxy AI

To improve the daily performance and interact with apps more seamlessly, AI technologies contributes in your daily activities, even during working hours, where you can use “Voice Search” features to send messages and check your calendar, in addition to the ability to extract content from videos, summarize it and document it in the notes page. AI can also track appointments and reminders, ensuring you are reminded of important events in your day.

Enhance your daily lifestyle with Galaxy AI

To enjoy a smoother and more efficient experience, the features of the flagship devices include controlling the removal of background sounds that can affect the quality and professionalism of any recordings.

Document every moment with Galaxy AI

Enjoy an exceptional shooting experience thanks to smart cameras powered by artificial intelligence to automatically adjust settings and capture high-quality images with exceptional clarity and colors. It offers a customizable experience according to each mode to ensure a smooth and personalized experience that meets the users’ needs.

In this regard, Samsung Electronics Saudi invites its audience and interested users to participate in its activations that are being held in Panorama Mall in Riyadh and Red Sea Mall in Jeddah.

These events provide an opportunity to explore the features of the new series and experience new innovative devices live for the first time. It also includes many exciting entertainment activities, in addition to competitions and daily draws for prizes and valuable gifts, from the 22^nd of January till the 22^nd of February.

For more information about the event, visit Samsung’s website: https://www.samsung.com/sa_en/galaxy-ai-pop-up-store/ .