RIYADH, Saudi Arabia – April 15, 2026 – Samsung is thrilled to announce the official arrival of its latest Galaxy A series smartphones, the Galaxy A57 5G and Galaxy A37 5G, in the Saudi Arabian market. These devices represent a significant leap forward in mobile technology, bringing premium AI capabilities, sophisticated design, and robust performance to a wider audience. Built with strong fundamentals and thoughtful intelligence, the new Galaxy A series is the smart choice for users seeking a seamless and powerful everyday companion.
The Galaxy A37 5G focuses on providing a reliable yet advanced mobile experience, featuring the powerful Exynos 1480 processor built on a 4 nm octa-core architecture. This performance is further enhanced by upgraded LPDDR5X memory, which offers a 50% increase in speed for smoother multitasking. Photography enthusiasts will appreciate the 50 MP OIS main camera equipped with “Big Pixel” technology (1.0 µm) and an enhanced ISP, delivering crisp, detailed shots even in low light. The device also introduces AI-Powered Context Aware features to give every shot a studio-like finish. Users can immerse themselves in content on the 6.7-inch Super AMOLED Infinity-O display with a 120 Hz refresh rate, all while resting easy knowing the device is protected by IP68 water and dust resistance.
Taking a step further into the future of mobile intelligence, the Galaxy A57 5G stands out with its incredibly slim 6.9 mm profile and lightweight 179 g design. It is powered by the high-performance Exynos 1680 processor and features a Super AMOLED+ display that reaches a peak brightness of 1900 nits for exceptional outdoor visibility. This model truly shines with “Awesome Intelligence,” offering an agentic experience through features like Circle to Search 3.0 for instant fact-checking and AI Select for enhanced productivity. The camera system is equally impressive, utilizing an enhanced ISP and advanced LN technology to deliver sharp details and rich color even in pitch darkness.
Both devices come with Samsung’s commitment to longevity, offering 6 generations of OS upgrades and 6 years of security updates to ensure your device stays protected and up-to-date. Security is further fortified by Samsung Knox Vault, keeping your most private data safe.
The Galaxy A37 5G is available in a range of stylish colors including Awesome Charcoal, Awesome Graygreen, Awesome White, and Awesome Lavender.
For those opting for the Galaxy A57 5G, available finishes include Awesome Gray, Awesome Navy, Awesome Icyblue, and Awesome Lilac.
Samsung invites all customers in the Kingdom to visit https://www.samsung.com/sa_en/ to explore detailed specifications, view current offers, and purchase their new Galaxy device today
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